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Leader, business accelerator & grown-up

A strategic - commercially minded - insight consultant, with an established track record in leading winning teams to catalyse performance. An innovator with vast experience across a raft of verticals

Areas of expertise

Driving business impact & value

Delivering the commercials

Consistently achieved business revenue growth over the past ten years; taking the form of double-digit account-level uplift. Highly familiar with P&L responsibility and full accountability

Building & leading winning teams

Leading in-house (as well as external consultant) teams is very familiar territory. Getting the best out of people - to maximise delivery efficiencies and investment value - is a real strength

Enhancing & embedding BI capabilities

Shaping and embedding performance frameworks is what I do. Frequently operating at board-level, to benchmark KPI/BSC performance - directly informing strategic, tactical & operational decision-making

Employing a strategic, commercial, mindset

Viewing all activity through higher-level - business-focused - optics is, to-my-mind, fundamental. The commercial analysis wrapper is a central, contextual, component to identifying and catalysing strong service delivery

Leveraging innovation

I know the digital space, as well as how technology can be advantageously employed - from  micro-site dashboard  construction, through to live (API driven) ‘big’ data integration and configuration - via Tableau, Looker, etc

Driving thought leadership

Being in the vanguard of the latest ideas and approaches can, in my view, only promote organisational visibility, as well as growth. Over the years, I have spoken at numerous industry conferences & webinars (Bites, IRX, MRS, BIG, etc)

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A track record of success

Across strategic projects incorporating...

Ideation // Concept & product screening // U&A studies // Price & range modelling // Segmentation // Ad effectiveness // UX & UI // Panels & communities // VOC // VOE

Home: About Me

Building long-term, trusted, client partnerships

I pride myself on nurturing and growing long-term, trusted, relationships. In my view, within complex, multi-disciplinary, organisations such collaboration is critical to achieving service-delivery enhancement

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Career experience

Knowledge gained across roles & working practices

Home: Experience

2020 - present

Head of Business Strategy
& Partnerships,
Vanson Bourne

2018 - 2020

Director,
Savanta

2008 - 2018

Managing Partner,
Skopos London

2002 - 2008

Associate Director,
Cambridge Market Research

2000 - 2002

Senior Research Exec,
Step Ahead Research

1997 - 2000

Research Exec,
Kent TEC

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Interests & hobbies

What is laughingly called my spare time,
is largely spent with this lot...

I do though like to hit the road, to get some miles in the legs & clear the head

Rugby & cricket - particularly the internationals - also retain my interest

Plus, who doesn’t like a good book - be that a spy thriller, meaty autobiography or historical tome!

Home: Interests

Getting in touch

Writtle, Chelmsford

  • LinkedIn
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